> ## Documentation Index
> Fetch the complete documentation index at: https://okara.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Setting up Google Analytics 4

> How to add GA4 to your website before connecting it to Okara.

Google Analytics 4 (GA4) tracks your site traffic — sessions, users, pageviews, top pages, and more. Okara uses this data to populate your [Traffic tab](/dashboard/analytics/traffic).

<Info>
  If you already have GA4 set up and verified on your site, skip to [connecting it to Okara](/integrations/google-analytics).
</Info>

***

## Step 1: Create a Google Analytics account

1. Go to [analytics.google.com](https://analytics.google.com) and sign in with your Google account
2. Click **Start measuring**
3. Enter an account name (your company name works)
4. Click **Next**

***

## Step 2: Create a property

1. Enter a property name (your website name)
2. Set your reporting time zone and currency
3. Click **Next**
4. Fill in your business details and click **Create**

***

## Step 3: Set up a data stream

1. Choose **Web** as your platform
2. Enter your website URL and a stream name
3. Click **Create stream**
4. Copy your **Measurement ID** — it looks like `G-XXXXXXXXXX`

***

## Step 4: Add the tracking code to your site

How you add the code depends on your platform:

<AccordionGroup>
  <Accordion title="WordPress">
    Install the **Site Kit by Google** plugin from the WordPress plugin directory. It handles GA4 installation and verification automatically.

    Alternatively, paste the GA4 script tag into your theme's `<head>` section, or use a plugin like **Insert Headers and Footers**.
  </Accordion>

  <Accordion title="Webflow">
    1. Go to **Project Settings > Custom Code**
    2. Paste the GA4 script tag into the **Head Code** section
    3. Publish your site
  </Accordion>

  <Accordion title="Framer">
    1. Go to **Site Settings > General**
    2. Paste the GA4 script tag into the **Custom Code** head section
    3. Publish your site
  </Accordion>

  <Accordion title="Other platforms">
    Paste the GA4 global site tag (`gtag.js`) into the `<head>` of every page on your site. Most website builders have a **Custom Code** or **Head Scripts** section in their settings.
  </Accordion>
</AccordionGroup>

***

## Step 5: Verify it's working

Go back to [analytics.google.com](https://analytics.google.com), open your property, and check **Reports > Realtime**. Visit your website in another tab. You should see at least 1 active user appear within a minute or two.

<Note>
  GA4 only shows data from the moment you install it. Historical traffic data before installation is not available.
</Note>

***

## Connect to Okara

Once GA4 is tracking your site, connecting it to Okara takes about a minute.

<Card title="Connect Google Analytics" icon="chart-bar" href="/integrations/google-analytics">
  Pull your traffic data into your Analytics panel.
</Card>
