SEO skill
The full SEO operating loop Okara’s SEO Agent runs on autopilot: research, prioritize, ship, and measure, week after week.
Download the playbook, see how the agent turns a site into a prioritized backlog, or run it live inside the SEO Agent.
- Category
- SEO
- Agent
- SEO Agent
- Format
- seo.md
- Price
- Free to download
The skill file
--- name: seo description: Run end-to-end SEO for a website as a continuous loop: find opportunities, prioritize by impact, and ship on-page, technical, and content fixes. owner: Okara SEO Agent --- # SEO Operate SEO as a continuous loop rather than a one-off project: understand the site, find the highest-leverage opportunities, ship fixes, measure, repeat.
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About this skill
What is the SEO?
The SEO skill is the end-to-end playbook Okara’s SEO Agent follows to grow organic traffic. Instead of a one-off audit, it treats SEO as a loop: baseline the site, find the highest-leverage opportunities, ship fixes, measure the result, and repeat.
It’s written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Read it to understand how the agent decides what to work on next, adapt it for your own team, or let the SEO Agent run the loop continuously for you.
Downloading the playbook is free with an Okara account. Running it continuously on your own site, with a prioritized backlog and fixes shipped for you, is part of the SEO Agent.
That loop matters because ranking well is a maintenance problem, not a launch event. Ahrefs’ research into page-one results found the average #1 ranking page is now around 5 years old — up from about 2 years in 2017 — and that nearly 73% of page-one pages are more than 3 years old. Pages that hold the top spot are the ones someone keeps improving; this skill exists to make that upkeep systematic instead of sporadic.
Example
See it in action
You ask: “Here’s my site: acme-analytics.com. Where should I focus my SEO for the next month?”
Agent does: Two of your money pages are stuck on page 2 for terms you already rank for, so on-page and internal-linking fixes there are the fastest wins. You’re missing content for three high-intent queries competitors own. And a batch of blog URLs isn’t indexed. Priority order: unblock indexing, tighten the two near-ranking pages, then brief the three missing articles.
Comparison
The skill vs. the alternatives
| Do it yourself | Hire a freelancer or agency | SEO skill (free) | SEO Agent | |
|---|---|---|---|---|
| Cost | Your own time | $500–$5,000+ per project | Free with an Okara account | Included in the AI CMO plan |
| Time to first result | Hours to days, per attempt | Days to weeks, plus revision rounds | Minutes — download and follow it | Same day, runs automatically |
| Consistency over time | Depends on remembering to do it | Only as long as the retainer lasts | One-time; you re-run it yourself | Continuous, on a schedule |
| Who does the work | You, from scratch each time | Someone who has to learn your business first | You (or your agent), following the exact steps | Okara's SEO Agent, end to end |
How it works
From input to output
- 1
You provide your website URL
Paste your domain. Optionally connect Google Search Console and Analytics for real ranking and traffic data.
- 2
Okara baselines the site
The SEO Agent crawls your pages, scores technical and on-page health, and captures where you currently rank.
- 3
It builds a prioritized backlog
Keyword gaps, competitor gaps, and technical issues are ranked by impact and effort into one clear backlog.
- 4
It ships fixes and measures
The agent executes on-page, technical, and content work, then tracks rankings and AI visibility and loops back.
What's included
Everything it covers
Opportunity & keyword research
Finds keyword and competitor gaps and the pages with the most ranking upside.
Impact-based prioritization
Turns everything into one backlog ranked by impact and effort, so you always know what’s next.
Technical health
Crawlability, indexation, and Core Web Vitals signals that gate the whole domain.
Content briefs & refreshes
Identifies missing and decaying content and drafts briefs to win high-intent queries.
Internal linking
Surfaces internal-linking opportunities that pass authority to your money pages.
Rank & AI-visibility tracking
Measures rankings, clicks, and how your brand shows up in AI answers over time.
Use cases
When to reach for it
- Replace an expensive agency retainer with a continuous, prioritized SEO loop.
- Turn a vague "improve SEO" mandate into a concrete backlog your team can execute.
- Recover traffic on a site whose rankings have plateaued or declined.
- Give a founder without an SEO hire a system that compounds over time.
- Coordinate technical, on-page, and content work from a single prioritized list.
Frequently Asked Questions
Related skills
Pair it with these skills
SEO Audit
A ready-to-run SEO audit skill: the exact methodology Okara’s SEO Agent uses to turn any URL into a prioritized, fix-ready report.
--- name: seo-audit description: Run a prioritized technical and on-page SEO audit of a web page and return the highest-impact fixes first, each with a copy-ready recommendation. owner: Okara SEO Agent --- # SEO Audit Audit a web page for technical, on-page, metadata, and structured-data issues, then return a short, prioritized list of fixes, not an undifferentiated dump
Technical SEO
The technical-foundations checklist Okara’s SEO Agent uses to keep a site crawlable, indexable, fast, and correctly marked up.
--- name: technical-seo description: Audit and fix the technical foundations of a site: crawlability, indexation, architecture, rendering, Core Web Vitals, and structured data. owner: Okara SEO Agent --- # Technical SEO Make sure search engines can crawl, render, and index your site correctly, then fix the technical issues that quietly cap your rankings.
AI Overviews
The GEO playbook Okara’s GEO Agent uses to get your brand cited in AI answers across ChatGPT, Perplexity, Gemini, and Google AI Overviews.
--- name: ai-overviews description: Optimize a page to get cited in AI answers — Google AI Overviews, ChatGPT, Perplexity, and Gemini — not just ranked in blue links. owner: Okara GEO Agent --- # AI Overviews Generative Engine Optimization (GEO): make your brand the source AI assistants cite when they answer questions in your space, not just a link on page one.
Meta Descriptions
The meta-description methodology Okara’s SEO Agent uses to write snippets that win the click — accurate, compelling, correctly sized, and unique on every page.
--- name: meta-descriptions description: Write meta descriptions that win the click — accurate, compelling, correctly sized, and unique across every page. owner: Okara SEO Agent --- # Meta Descriptions Craft the snippet under your title in search results so more people choose your result — and so Google is less likely to rewrite it.
Internal Linking
The internal-linking methodology Okara’s SEO Agent uses to spread authority, guide crawlers, and lift your most important pages, without new content or backlinks.
--- name: internal-linking description: Build an internal linking structure that spreads authority, guides crawlers, and lifts your most important pages. owner: Okara SEO Agent --- # Internal Linking Use the links between your own pages to tell search engines what matters, spread ranking authority, and shorten the path to every page.
Schema Markup
The structured-data methodology Okara’s SEO Agent uses to add and validate JSON-LD so your pages qualify for rich results and search engines understand your entities.
--- name: schema-markup description: Add and validate structured data (JSON-LD) so pages qualify for rich results and search engines understand your entities. owner: Okara SEO Agent --- # Schema Markup Mark up your pages with structured data so search engines understand what they are — and so eligible pages win rich results that stand out in the SERP.