Internal Linking skill
The internal-linking methodology Okara’s SEO Agent uses to spread authority, guide crawlers, and lift your most important pages, without new content or backlinks.
Download the methodology, see how the agent maps your link graph, or run it live inside the SEO Agent.
- Category
- SEO
- Agent
- SEO Agent
- Format
- internal-linking.md
- Price
- Free to download
The skill file
--- name: internal-linking description: Build an internal linking structure that spreads authority, guides crawlers, and lifts your most important pages. owner: Okara SEO Agent --- # Internal Linking Use the links between your own pages to tell search engines what matters, spread ranking authority, and shorten the path to every page.
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About this skill
What is the Internal Linking?
The Internal Linking skill is the methodology Okara’s SEO Agent uses to turn the links between your own pages into a ranking lever: concentrating authority on the pages that matter, shortening the path crawlers take, and clearing orphans, often without writing a single new page.
It’s written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Read it to understand how a link graph is mapped and rebalanced, adapt it for your own site, or let the SEO Agent analyze your structure and recommend the links.
Downloading the instructions is free with an Okara account. Running it continuously, with link opportunities surfaced and orphans cleared as the site grows, is part of the SEO Agent.
That redistribution work never really finishes. Ahrefs’ research into page-one rankings found the average #1 result is now about 5 years old, up from roughly 2 years in 2017, and that nearly 73% of page-one pages are more than 3 years old — proof that authority has to keep being reinforced, not just built once. Every new page you publish is a new sink for that authority, so the link graph needs re-mapping each time the site grows, not a one-off pass.
Example
See it in action
You ask: “Our main service page just won’t climb, even though we have plenty of related blog posts. What’s wrong?”
Agent does: Your service page is barely linked internally — it sits four clicks from the homepage and almost none of your related posts point to it, so authority isn’t flowing to it. You have eight relevant blog posts that mention the service in passing without linking; add contextual in-content links from those to the service page with descriptive anchors. Also pull it up into a hub so it’s two clicks deep, not four. That redistributes authority to the page you actually want ranking.
Comparison
The skill vs. the alternatives
| Do it yourself | Hire a freelancer or agency | Internal Linking skill (free) | SEO Agent | |
|---|---|---|---|---|
| Cost | Your own time | $500–$5,000+ per project | Free with an Okara account | Included in the AI CMO plan |
| Time to first result | Hours to days, per attempt | Days to weeks, plus revision rounds | Minutes — download and follow it | Same day, runs automatically |
| Consistency over time | Depends on remembering to do it | Only as long as the retainer lasts | One-time; you re-run it yourself | Continuous, on a schedule |
| Who does the work | You, from scratch each time | Someone who has to learn your business first | You (or your agent), following the exact steps | Okara's SEO Agent, end to end |
How it works
From input to output
- 1
You provide your site and targets
Share your domain and the money or pillar pages you want to strengthen. Optionally add a crawl export.
- 2
Okara maps your link graph
The SEO Agent crawls the site to see click depth, orphan pages, anchor text, and where authority concentrates.
- 3
It finds linking opportunities
Relevant, high-authority source pages that should link to your targets are surfaced and ranked by impact.
- 4
You get specific link actions
Each recommendation names the source, target, and suggested anchor text, plus the problem it solves.
What's included
Everything it covers
Link graph mapping
Crawls the site to reveal click depth, authority flow, and where links concentrate.
Money-page targeting
Identifies the pages that should receive the most internal authority and routes it there.
Contextual link opportunities
Finds relevant source pages that can link to your targets in-content, where it counts most.
Orphan-page detection
Surfaces valuable pages with no internal links so nothing is stranded from crawlers.
Click-depth reduction
Pulls key pages closer to the homepage via hubs and navigation so they’re easier to reach.
Anchor-text guidance
Recommends descriptive, varied anchor text that describes the destination naturally.
Use cases
When to reach for it
- Lift a money page without new content or backlinks.
- Find and fix orphan pages that get no internal links.
- Reduce click depth so key pages are easier to crawl and rank.
- Rebalance a large site whose links grew with no strategy.
- Improve anchor text that says "click here" instead of the topic.
Frequently Asked Questions
Related skills
Pair it with these skills
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Ecommerce SEO
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Topical Map
The topical-mapping methodology Okara’s SEO Agent uses to plan full, structured coverage of a subject and build the topical authority that lifts a whole cluster.
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